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History

The Journalism Award is the result of many exciting partnerships: of those who perform, of those who create conditions for the award to happen, and of those who tell the history of the development of our country. Created in 2001, the award was introduced to celebrate the 40th anniversary of Massey Ferguson in Brazil and highlight the talent and dedication of the professionals who register through the media as well as the history of Brazilian agriculture and the development of the rural sector every day.

The award started with three categories - print (which includes newspapers and magazines), radio, and TV. In the second edition, the Internet category was added and the print category was expanded into two: newspaper and magazine. From the third year on, to appropriately reward the talent of those who know how to look and capture the work of the man in the field, the Award´s categories were further increased to a total of six, including the category of Photojournalism. In the 10th edition, which celebrated the 50th anniversary of Massey Ferguson presence in Brazil, the award had a special category and the inclusion of the Student category, with a prize of R$ 5,000. In 2012, the Journalism Award reinvented itself; besides prizes of R$ 10,000 for the winners of the existing categories, there also was the Mercosul category, which awarded the winner (plus companion) with a trip to Rio de Janeiro. In the 12th edition, the second and third place were honored with a tablet and a digital camera respectively. In the same year, the Internet category was renamed to "Multimedia", valuing the interactive capabilities of the published contents.

Every year, the Award attracts a higher number of entries and participating states. In its first edition it only had 34 entries; by 2017 that number already rose to almost 800. The high number of participants makes the Journalism Award even more of a symbol of recognition for journalism talent in the Brazilian agribusiness. The winners are elected by the Judging Committee according to their production, research, interviewed sources, relevance, and scope of the topic. Thus, Massey Ferguson fulfills its role of encouraging professionals to publish topics related to the rural sector and to the Brazilian agriculture, emphasizing the importance of issues that directly or indirectly involve the development of the economy and the society.

TIMELINE

2015   2017  
  2016

2017

The 16th Journalism Award closed the edition with a new record of registered works. In all, 774 journalistic content on agribusiness competed for the awards in the seven categories (Newspaper, Magazine, Multimedia, TV, Photojournalism, Student and South America, Central America and the Caribbean), an increase of 20% compared to the previous edition. For this year, the contest increased by 50% the value of the award for the first positions.

The big winners received $ 15,000 in each category, the second places received a tablet and the third places a smartphone. The winner of the Student category will take home $ 7,000, while in the South and Central Americas and the Caribbean category, the winner will be contemplated with a trip for two to Porto Seguro (Bahia).

Category Placing Journalist Title Media City/Country Team
South and Central America and the Caribbean Maria Eugenia Fernández A Renovarse o Morir Revista Mundoagro Santiago/Chile
Carmen Victoria Inojosa Cosecha de hambre El Nacional Caracas/Venezuela
Tomer Urwicz La polémica que se fue de las manos El País Montevidéu/Uruguai
Student Ronaldo Fontana de Faria Campo de Ideias Canal Universitário - TV UFSC - Universidade Federal de Santa Catarina Florianópolis/SC Jonatan dos Santos
Matheus Bernardes Paim Lalis Marcas da evolução no campo Universidade Federal do Pampa - Campus São Borja São Borja/RS
Danielle Oliveira Mugarte Cultura do Agrotóxico: Prejudicial e Necessária Universidade Federal de Mato Grosso do Sul Campo Grande/MS Maria Carolina Amorim de Souza e Larissa Pereira
Photojournalism Sergio Reghin Ranalli Domínio da Uva Folha de Londrina Londrina/PR
Marcio Antonio Dias Pimenta Machado Angus Tropical Globo Rural São Paulo/SP
Raimundo Nonato Duarte Rodrigues Pescado irregular Diário do Nordeste Fortaleza/CE
Newspaper Clarice Couto Agronegócio entra na era da agricultura digital O Estado de S. Paulo São Paulo/SP
Murilo Viana Riqueza que vem do coco Diário do Nordeste Fortaleza/CE Melquíades Jr. e Bruno Cabral
Andre Luiz Silva Clemente Torres O caminho do campo à mesa Diario de Pernambuco Recife/PE
Multimedia Ângela Bastos Sozinhas - A história de mulheres que sofrem violência no campo Diário Catarinense Florianópolis/SC Felipe Carneiro, Júlia Pitthan, Aline Fialho, Maiara Santos, Francisco Duarte, Ricardo Wolffenbuttel
Ed Wanderley Ouro Rosa: as faces econômica, social e cultural da goiaba Diario de Pernambuco Recife/PE Rafael Martins
Thais Fernandes O inventor na produção de cafés especiais Site CaféPoint São Paulo/SP Mariana Proença
Magazine Cristiano Dias Vieira A carne no olho do furacão Press Agrobusiness Porto Alegre/RS
Renata Vieira A Amazônia em risco. De novo. Exame São Paulo/SP Ana Luiza Herzog
Cassiano Ribeiro BR-163, em obras há 40 anos Globo Rural São Paulo/SP Marcos Camargo
News broadcasting Ronaldo Ragadali Sons do Campo: Máquinas e Ferramentas RPC Foz do Iguaçu Foz do Iguaçu/PR Giovani Zanardi, José Roberto Alves,Nestor Lichtenow
Dalai Solino A rotina dos trabalhadores rurais do Pantanal TV TST Brasília/DF Carolina Sette, Werles Neves, Giliard Cruz, Juliane Sacerdote, Neuber Tavares, Paulo Mondego, Michele Castro
Georgina Maynart Empreendedor rural: Frutas da Prosperidade no Polígono da Seca TV Bahia Salvador/BA Miro Filho, Pedro Correia, Alcebíades Azevedo, Antônio Ricardo, Pedro Araújo